Beverages

Promar has extensive experience investigating distribution systems, analyzing market trends and creating market expansion strategies for drinks in Japan, China, the US, EU and other countries. Some of our recent work includes:

  • Studied new strategy opportunities in Myanmar and India for a large multinational food and drink producer.
  • Completed a strategic assessment of the Japanese mineral water market for a European mineral water company interested in entering the Japanese market.
  • Assisted a major brewing company by evaluating the Chinese market for beer to determine the best acquisition prospects; coordinated specific efforts and negotiations to acquire a significant share of the market leader’s common stock.
  • Investigated the Russian market for green tea with a goal of expanding the market share of Japanese tea